NIKE PROJECT
WHATĀ DID NIKE NEED?
Content that captured the energy of street basketball culture and community, filmed at Summer Jam, Australia's biggest 3 day street basketball event.
THE INSIGHT
Nike chose REG because we understand the culture. Having worked with Kobe Bryant & the NBA meant we knew how to capture something raw and authentic, the kind of content Nike's audience and the basketball community would actually connect with.
THE WORK
DELIVERABLESĀ
We created 6 pieces of video content distributed on social media and nationwide across Footlocker stores.
SERVICES
Full Production Team
Videography
Photography
Social Media
Strategy
